Digital Marketing Complete Course+ MS Excel in Hindi

whatsapp store + Shopify store+ Facebook Ads+ Google Ads+ Affiliate Marketing+Blog Marketing+Google Sheets+ MS Excel Cha
Instructor
Samir Abbasi
17 Students enrolled
4.1
5 reviews
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Whatsapp store is a kind of a normal online store, in which your catalogue is created, every information of your products like price, photo, link and description is kept. It is easy and cheap in comparison of a shopify store.​

Components of whatsapp store​

  • Business Profile​

  • Catalogue​

  • Advertise​

  • Facebook and Instagram page​

  • Greeting message​

  • Away Message​

  • Quick replies​

  • Labels​

    We have all heard the phrase “First impression is the last impression.” This holds particularly true in the digital world of WhatsApp. When you use WhatsApp for business, your business description is going to be your “first impression”. Therefore, it is essential to crafting a good description that not only catches your customer’s eye immediately but also nudges them to reach out to you.

    Since WhatsApp is the new favorite app for customer relationships, a good WhatsApp business description can essentially make or break your business. But drafting a good business description can be a daunting task.

    So, we thought we could help. We curated a list of “top 5” WhatsApp business description best practices with examples to give you a head start.

    What is a WhatsApp Business description?

    A business profile on WhatsApp includes a couple of important things that your customer will see as soon as they open your contact. This includes your address, email address, website, working hours, and a business description. The rest of the titles are fairly self-explanatory but what exactly is a business description?

    A WhatsApp business description is essentially an overview of your business that includes relevant information about your company and brand. It enables customers to learn more about your business and encourages them to take action. A business description is the first impression you will make on your customers so it’s important to get it right and make it great.

    A Shopify store is an online store built using the Shopify e-commerce platform:

    • Features

      Shopify stores can include webpages, blogs, product listings, inventory management, and payment processing.

    • Customization

      Shopify stores can be customized with custom menus, store filters, custom domains, and responsive themes.

    • Selling

      Shopify stores can sell a variety of products, including physical goods, digital downloads, services, and subscriptions.

    • Selling channels

      Shopify stores can sell products through their online store, social media platforms, marketplaces, and in-person with Shopify POS.

    • Pricing

      Shopify offers various pricing plans, including a basic plan that starts at $29 per month. There is also a 14-day free trial.

    • Developer tools

      If the online store features don’t meet a business’s needs, developer tools can be used to build a custom storefront.

    Shopify is used by entrepreneurs, retailers, and global brands to process sales, run stores, and grow their businesses.

    Facebook ads are paid messages that appear on Facebook, Messenger, and other apps and websites. They can be a powerful marketing tool that can help businesses:

    • Build brand awareness

    • Increase visibility

    • Get new leads

    • Convert leads into customers

    • Measure performance:

    Facebook ads can be customized based on a variety of factors, including:

    Gender, Age, Marital status, Career field, Interests, Location, and Pain points.

    Facebook ads can appear in the following places: Feed on desktop, Feed on mobile, and Right column of Facebook on desktop.

    Facebook ads can be created and run using self-serve tools, and their performance can be tracked with reports.

    Google Ads is an online advertising platform that allows businesses to create and display ads to reach potential customers:

    • How it works

      Advertisers bid on keywords and pay only when someone clicks on their ad. Ads can appear in Google search results, mobile apps, videos, and on other websites.

    • Benefits

      Google Ads can help businesses:

      • Attract new customers

      • Promote products and services

      • Increase website traffic

      • Raise awareness

    • Features

      Advertisers can:

      • Create and manage ad campaigns online

      • Set their own budget

      • Choose where their ads appear

      • Measure the impact of their ads

    • Ranking

      Ads are ranked based on a combination of factors, including the ad’s relevance to the search query, the ad’s Quality Score, and the bid amount.

    • Keyword research

      Keyword research can help advertisers target relevant search queries and create quality ads.

    • Quality Score

      Advertisers with high Quality Scores receive rewards, such as lower cost per click (CPC) and better ad placement.

      Affiliate Network is a program that allows affiliates to earn a commission for referring customers to a business. Affiliate marketing is a revenue-sharing model where a third-party, like a blogger or influencer, promotes a business’s products or services to help the business meet its sales or marketing goals. In return, the affiliate receives a percentage of the sales or customer traffic generated by their marketing efforts.

      Here are some benefits of affiliate marketing: Increase sales, Attract more web traffic, Improve brand awareness, and Connect with the affiliate’s audience.

      Google Analytics 4 can be used to measure affiliate marketing. Some best practices for affiliate marketing include:

      • Sharing reviews transparently

      • Helping audiences discover reviews

      • Making decisions easy

      • Writing high quality, transparent reviews

        Blog Marketing is a content marketing strategy that uses blogs to promote a website, business, or service:

        • Content creation: Regularly create and publish high-quality, relevant content to attract organic traffic from Google’s search engine.

        • SEO optimization: Optimize content for search engine optimization (SEO).

        • Brand authority: Build brand authority to attract more prospects and grow your audience.

        • Engagement: Engage and nurture prospects.

        • Monetization: Use ads, affiliate marketing, or sell products to monetize your blog.

        Here are some other ways to use blogs for marketing:

        • Recommendations and reviews: Use recommendations and reviews in your blog posts.

        • Cross-syndication: Cross-syndicate information across multiple blogs.

        • Viral marketing: Use viral marketing methods to build an interest group around your blog.

        • Google Sheets is a spreadsheet app that allows users to create, format, and collaborate on spreadsheets online or on their mobile devices:

          • Create and format: Users can add, edit, and format text, numbers, and formulas.

          • Share and collaborate: Users can share spreadsheets with others and choose whether they can view, edit, or comment on them.

          • Work offline: Users can create, view, and edit files even when they are offline.

          • Integrate with other tools: Users can work seamlessly across Sheets and Excel, and analyze data from other business-critical tools.

          • Use AI: Google Sheets Premium offers AI-powered spreadsheets that can help users manage, visualize, and analyze data.

          Users can access Google Sheets through the Sheets home screen at  or through the Google Sheets app on their Android phone or tablet.

          ChatGPT is an AI tool that can be used with Microsoft Excel to help with tasks like data analysis, writing formulas, and generating macros:

          • Data analysis

            ChatGPT can help you find trends and patterns in your data by analyzing conversations. For example, you can use it to analyze customer support data to see what issues are being discussed most frequently.

          • Writing formulas

            ChatGPT can help you write formulas for Excel.

          • Generating macros

            ChatGPT can help you create Excel macros using a natural language interface. This means you can interact with ChatGPT using plain English, instead of writing complex VBA code.

          • Automating tasks

            ChatGPT can help you automate tasks, saving you time and effort. For example, you can use it to write copy for a large catalog, translate content in bulk, or segment and clean a database.

          To get started using ChatGPT with Excel, you can install the ChatGPT add-in for Excel. Once installed, you can select the cells you want to analyze and click the Analyze with ChatGPT button.

          The more detailed your prompt, the more accurate the results will be from ChatGPT.

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You can view and review the lecture materials indefinitely, like an on-demand channel.
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